Below is an excerpt of my user scenario for my intended app, ‘Culture Passport’.

Aydin is a full-time university student who runs a travelling blog on the side. Her blog is mainly received by university students like herself. With the semester break coming up, Aydin wishes to travel to Japan so she can add new content to her blog as well as fulfill her wanderlust desires. In terms of planning, she has her flight tickets booked and accommodation sorted. However, with her exams coming up, Aydin can’t afford the time to research in-depth of how to travel efficiently in her destination like she usually does before any trip. 

In an attempt to remedy her dilemma, she writes a quick post on her blog to reach her readers and asks for recommendations of any blogs/videos/apps/websites that has all the research done for her. During a short break from studying, Aydin conducts a quick check on her blog to review responses and immediately finds one that piques her interest. Some of her readers recommended the app ‘Culture Passport’ who described the app as a tool which efficiently educates the user about the way of living in different countries by breaking them down into categories. 

Intrigued, Aydin downloads the app from the Apple App Store and briefly scans through the app. The first screen she came across prompted her to choose her travel destination. From there, a multitude of categories were presented ranging from etiquette to transport. Selecting the ‘transport’ category, Aydin was pleasantly surprised to read a brief yet thorough overview of what transport is available in Japan and which is most efficient. There was also a section towards the bottom which recommended essential apps to utilise when getting around Japan. 

From her brief use, Aydin concluded that the app will benefit her greatly after her exams as well as for future travels as there were several countries integrated within the app.